Find the right price point with pricing analytics
Do pricing like a professional: find the right price point with clear pricing strategy and build your product or service around it. Pricing is one of the key issues when creating products or services. The right price point will take you far: a wrong one might make your customer turn to your competitors. That’s why it never hurts to know what the best market price point is. Before you might have needed a consultant to spend hours after hours searching websites, calling people and meeting sales directors or CEOs to find the perfect price point. Now you have Sniffie.
Sniffie gives you the possibility to do predictive analytics by yourself. Right pricing strategies are based on good market and price intelligence and a knowledge of competitor prices. When launching a new product or creating a sales strategy for new services you need a right penetration pricing. This is especially important in distribution channels that have perfectly elastic demand or in industries like hotels or airlines where prices might change via complex algorithms.